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Hunter & Bard

And knows how design and messaging can help you sell


“A dollar spent on word of mouth is worth ten times a dollar spent on advertising” – Jonah Berger

Hunter & Bard is a public relations and design agency that specializes in thought leadership. Our focus on behavioral design mixed with our work ethic and strategic acumen result in strong KPIs for our clients.

Public relations is the fastest way to build up a wide awareness of your product or service. We work with you to design the right engagement strategy that will bring long term growth. Our team how to do influencer outreach, thought leadership, social media, content, and media relations to maximize outcomes.

Let’s chat about how we can help achieve your goals.

We understand the enterprise market and the sales process. If you're an enterprise that needs extra services or a mid-size startup looking to go up market, we can help you.
If you don’t have patience and want a ton of fake followers overnight with no real conversion – please move on. Hunter & Bard will not see you now.
Hunter & Bard sees how product, sales, partnerships and marketing are interconnected and need to work together to create a market leading brand - we will work with you to turn your company into an iconic leader.


People don’t just buy because of the product. They buy because they trust your product to be right for their needs. That trust is your brand value. Great brands lead markets.

We understand the importance of message and design, and we know how powerful a strong brand is. Our customers have had consistently good results from our branding and marketing strategy – proving it works. (Maybe because we’re good at it.) Plus, we love it.

We’re passionate about what we do, and we work with companies who feel the same.

Is your brand helping you sell?


Across a crowded room– your customers need to be able to find you and
have a reason to come back. Our team understands the digital
landscape and knows how to get your company remembered.


Shira Abel founded Hunter & Bard in May 2011 and serves as its CEO. Before Hunter & Bard, Shira was the Director of Marketing at Aniboom and doubled the revenues from its commercial YouTube channel by changing its methodology of engagement via social marketing.

Shira abel


Leda Necheva joined Hunter & Bard in September 2015 and is the Head of Branding and Design.

Leda has years of experience in design and it’s multiple aspects – from UI and UX design through brand and corporate identity to industrial design projects. She has worked with dozens of companies over the years, bringing clarity of purpose..

Leda Necheva


Aisha specializes in all things public relations, especially people. She knows how to get their attention and engage them in a meaningful way. Her background in psychology, art and teaching provide her with a unique and creative perspective, which reflects through her work. She loves to write and create exciting content and is constantly looking to expand her knowledge and skills. She holds a bachelor’s degree in Psychology and minor in Public Policy from University of California, Berkeley. Reading and writing are huge passions of Aisha’s, as well as painting and exploring nature with her pitbull Nala.

Aisha Arif


Riccardo Fedeli joined Hunter & Bard in August 2015 and is the Director of Web Development.

After studying for degrees in Computer Science, Riccardo has worked as Director for a digital agency, Director of Creative Innovation for a renewable energy company, journalist and editor, international business development and branding consultant.

Outside Hunter & Bard, Riccardo loves to sleep.

Riccardo Fedeli


Matthew specializes in writing compelling content that resonates with his audience. His passion for learning and technology drives him to truly grasp industry trends, which is evident in his writing. He holds a Bachelors degree in Marketing. Outside of Hunter & Bard, you’ll find him reading used books, climbing, and skiing every chance he gets during the winter.

Matthew Robertson

Account Director

Mel Jones is a writer, editor and communicator living in North Little Rock, Arkansas. She began her career as an editor at an Arkansas-based interior design and lifestyle magazine in 2002. Since then she has worked for various regional and national lifestyle brands and publications, as well as in nonprofit communications. Mel holds bachelor’s degrees in both English and journalism, and has been known to dabble in web and graphic design. She has two gold Hermes Creative Awards, as well as an All-Star Aunt keychain from her niece. Outside of work, Mel loves a good road trip with her husband Matt, especially if the destination involves an epic concert. She can also be found napping with her plump little beagle, Watson.

Mel Jones

Content Director