The first thing you need to realize, is that you don’t own your brand, your customers and employees do. Every interaction you have with a customer at any time, and the feeling your customer is left with after that interaction, is your brand.
How do you create the brand you want?
The most simple things are often the most complex. What do you want to be known for, in 5 words or less. Preferably in 3 words. Hunter & Bard – we develop mindshare. That’s our tagline. It’s what we do. We do it by helping companies clear out their marketing debt through inbound marketing, building up their branding and design.