Even though the content marketing scene has been booming over the past few years, most companies still have a lot to learn. The Content Marketing Institute’s 2016 study on trends in the B2B community found, “Only 32% of B2B marketers [rank themselves as] sophisticated/mature with content marketing.” The report went on to say 48% of respondents are aware their company created a digital marketing strategy, but their team hasn’t documented it formally. Whether your program is in the infancy stage or your team has a solid plan in place, it always important to look towards the horizon and stay connected with the ever-changing technology. Here are some excellent digital marketing conferences to attend in 2016.
1. GrowthHackers Conference 2016
The GrowthHackers conference brings today’s growth leaders under one roof for a single day. Find out what is required to develop a high-performance growth team and program across the disciplines of product, design and marketing. Our great lineup of speakers will share first-hand, their knowledge and experience gained from growing some of today’s biggest companies.
For more details, visit: http://www.growthhackersconference.com/
2. SXSW Interactive
The 2016 SXSW Interactive Festival offers an incubator of cutting-edge technologies and digital creativity. The five-day event provides access to the brightest minds in emerging technology, exciting networking events, and programs showcasing the best new websites, video games and startup ideas the digital community has to offer.
For more details, visit: http://www.sxsw.com/interactive/about
3. Conversion XL Live 2016
March/ April 2016
ConversionXL Live has a certain style. All attendees and speakers stay in the same place for 3 days, nobody leaves, leading to high-quality learning, conversations, and networking with your peers. No other event does content, experience and networking like this one.
For more details, visit: http://live.conversionxl.com/
4. Funnel Hacking Live 2016
March/ April 2016
Every year, the top funnel builders in the world gather together to share notes on what’s working NOW.. We purposely kept the event small, then last year we opened up the doors and allowed 600 ClickFunnels members to come and show off their top sales funnels… and allow you to ‘Funnel Hack’ them!
Last year was good.. THIS YEAR WILL BE EVEN BETTER.
Collision is “America’s fastest-growing tech conference” created by the team behind Web Summit. In two years, Collision has grown to over 7,500 attendees, including CEOs of both the world’s fastest-growing startups and the world’s largest companies, alongside leading investors and media. In 2016, Collision will welcome thousands of attendees to New Orleans, planned in between the two weekends of Jazz Fest.
For more details, visit: https://collisionconf.com/
6. Predictive Analytics World: Business
Predictive Analytics World is the leading cross-vendor event for predictive analytics professionals, managers and commercial practitioners. This conference delivers case studies, expertise and resources to achieve predictive analytics deployment, data science systems, and leverage data for prediction through vendor-neutral sessions across verticals such as financial services, e-commerce, entertainment, government, healthcare, manufacturing, publishing, and retail.
For more details, visit: http://www.predictiveanalyticsworld.com/sanfrancisco/2016/
7. Weapons Of Mass Distribution, A 500 Conference
Join tech’s most savvy distribution experts on Friday, May 1, 2015, in San Francisco, Calif., at Weapons of Mass Distribution, a one-day conference that will teach you strategies & tactics for scaling your startup. We’ll bring together top growth geeks, data nerds and over 450 entrepreneurs to dissect and explore the trends, techniques and tools that will bring your customer acquisition and retention to the next level.
For more details, visit: http://wmd.co/
8.All Things Data
The world’s biggest companies attend All Things Data Las Vegas to show you how to make better business decisions with your data. Our professional speakers will share their hard-won knowledge, providing you with actionable information to fuel your company’s growth!
For more details, visit: http://www.atdconf.com/
9. Call To Action Conference, by Unbounce
Each year, the brightest minds in conversion optimization, pay-per-click, email, copywriting, UX, and design gather to share critical insights from the digital marketing world. This year, Call To Action Conference will be more actionable and inspiring than ever before. You’ll learn from a hand-picked list of digital marketing experts, go home with countless new strategies, and trade ideas with rockstar marketers.
For more details, visit: http://unbounce.com/call-to-action-conference/
10. The Corporate Social Media Summit 2016
Corporate Social Media Summit New York is America’s leading social media summit, giving you a unique opportunity to learn from, and network with, senior leaders from the biggest brands in the world. You’ll learn how to fully integrate social in your content strategy, enhance your brand narrative, generate and distribute valuable insights, and use social for increased efficiency, & happier more loyal customers.
For more details, visit: http://www.incite-group.com/events/newyork/
11. SMX Advanced
SMX Advanced is the only conference designed exclusively for experienced search marketers. Sessions are fast-paced, Q&A-packed, always informative… and don’t stop to cover the basics. The most accomplished search marketers in the world will present best-in-class tips for driving traffic and increasing conversions from paid search advertising, SEO, social media marketing, and more.
For more details, visit: http://marketinglandevents.com/smx/advanced/agenda/
12. Content Marketing World 2016
Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing industry, featuring over 80 sessions presented by the leading brand marketers from around the world covering strategy, integration, measurement, and more.
For more details, visit: http://www.contentmarketingworld.com/
Traction Conference brings founders and growth experts from some of the fastest-growing tech companies to share insights on optimizing your product, where you will learn how to build a strong brand, select the right marketing & distribution channels, scale your sales team, and drive revenue through resellers & partnerships.
For more details, visit: http://www.tractionconf.io/
14. Inbound 2016, by HubSpot
INBOUND’s purpose is to provide the inspiration, education, and connections you need to transform your business. The 2015 event attracted 14,000+ marketing and sales professionals from all around the world. Through innovative talks, hands-on lessons, and tons of networking, you’ll learn how to utilize the Inbound methodology at your firm.
For more details, visit: http://www.inbound.com/
How does your team stay connected to innovations in the digital marketing industry? Which events are on your ‘must-attend’ list? At Hunter & Bard, we’re experts in the digital marketing field and we’d love to help your team take your digital strategies to the next level. From consulting services to customized workshops, our team offers the solutions that make your company flourish. Contact us today to learn more about our specialized services.