Understand your customer
The Behavior Engineering Canvas and Framework
What Do Your Customers Really Want? And Why?
The Behavior Engineering Canvas and Framework will help you take your customer by the hand and lead them to where you want them to go. It will bring together Marketing, Product, Sales, Development and Business so that everyone is looking at the customer through the same viewpoint. Fill out the canvas with your team and share on a wall in your office.
Hunter & Bard uses the Behavior Engineering Canvas to: