The H&B blog

Marketing ideas for the enterprise

The secret to sexy, clickable subject lines

The secret to sexy, clickable subject lines

Writing great content is one thing, getting people to read it is a whole other kettle of fish. It truly doesn’t matter how well written and engaging your email might…

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The to-do list of an agile content writer

The to-do list of an agile content writer

I’m most creative when I’m organized and when it comes to manifesto states: We are uncovering better ways of developing software by doing it and helping others do it. Through…

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2560 1709 Hunter & Bard
10 things you must know about content distribution

10 things you must know about content distribution

You’ve heard it before, from us and from countless others, content is a critical component of good marketing. You need a blog and you need marketing assets like whitepapers and…

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2560 1704 Hunter & Bard
Creating useful buyer personas

Creating useful buyer personas

Imagine for a moment, if you will, that you have an important message to share. Say, a B2B SaaS product you want to sell, for instance. Now, imagine that you’re…

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2560 1564 Hunter & Bard
What is internal branding? (plus five ways to get started)

What is internal branding? (plus five ways to get started)

This is a guest post by Colin Bovet, the Head of Marketing at Riot Games incorporates transparency and feedback into internal branding. Today, less than half of employees believe in their…

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