Marketing

Get in front of your target market

Get in front of your target market

Each time you share anything online, potential accounts are evaluating your value. In order to take advantage of the momentary attention, it’s essential to understand your Ideal Customer Profile (ICP).…

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2560 1707 Hunter & Bard
Social media KPIs – What matters?
Social Media Key Performance Indicators

Social media KPIs – What matters?

Social media KPIs (Key Performance Indicators), just how do you know when your social media is a hit or a flop? How do you figure out what to fix? Which…

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2560 1707 Hunter & Bard
Become a category leader by creating a category

Become a category leader by creating a category

"I want my company to become a category leader, only the category I believe we belong in doesn't exist. How do you create a category?" I was almost finished my workshop on…

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Marketing SaaS to enterprise means your website is king

Marketing SaaS to enterprise means your website is king

Your website is the unsung hero in your marketing mix. Always on, it stands there waiting to be perused by your future customers. Welcoming them in, and giving them the information…

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2513 1675 Hunter & Bard
13 SaaS tools I cannot live without – 2017 version

13 SaaS tools I cannot live without – 2017 version

These are the MarTech, project, and sales SaaS tools I cannot live without. Some of the list is for Hunter & Bard and other SaaS tools are Must Haves for…

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2560 1319 Hunter & Bard
7 things that matter when marketing to enterprise

7 things that matter when marketing to enterprise

Marketing to enterprise is a completely different beast than most other markets where its single person, or a few people, deciding on a purchase. According to And the new Demand…

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2560 1707 Hunter & Bard
Marketing debt – What is it? And why do you care?

Marketing debt – What is it? And why do you care?

You've had your startup for awhile. You've bootstrapped, and you've succeeded. Your sales team has grown and has been kicking ass, only you haven't invested in marketing. And now you're…

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