Positioning & Messaging: Audit, Sprint, Intensive

Three ways to fix how enterprise buyers see you

Hunter & Bard runs a three-step perception ladder. Start with the diagnostic, then choose the build that matches where your sales motion is today.

01. The Perception Audit: $1,500

What enterprise buyers see before your sales team gets a shot. Delivered in one week.

• Recorded video walkthrough narrated by Shira Abel
• Written report listing risk signals found, ranked by deal impact and effort to fix
• Competitive and LLM visibility check against 3 named competitors
• Your time: a 30-minute intake form

The audit fee applies as a credit toward the Sprint or Intensive within 60 days. If we do not find 3 or more fixable risk signals, you get a full refund.

02. The Perception Sprint: $11,500

Two weeks. For companies still building the sales motion. Audit included.

• Positioning statement
• Messaging architecture
• Homepage narrative and copy
• Markdown file used as your single source of truth

How it works:

1. Week 1: Stakeholder interviews and positioning audit
2. Week 2: Messaging build and strategic handoff

03. The Perception Intensive: $27,000

Six weeks. For teams already selling into the enterprise who need the full commercial story, not just the homepage. Audit included.

• Everything in the Perception Sprint
• Executive storyline and sales narrative
• Buyer-facing materials and enablement assets
• Strategic design alignment across buyer-facing surfaces

Who It's For

• B2B companies preparing for enterprise sales
• Companies entering new markets or launching new products
• Teams struggling with differentiation or messaging clarity
• Founders who need to articulate their value proposition clearly

Ready to Start?

Buy the audit at https://hunterandbard.com/checkout/audit, or contact us at https://hunterandbard.com/contact to schedule a discovery call.

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Clients

Hunter & Bard has worked with:

• HERE
• Windward
• UL Solutions
• Twinify
• Siemens
• JLL
• Stackbit
• Coral Active
• Totango
• Cyara
• Superwise
• Folloze
• JELD-WEN
• Exponent
• Forward
• Reveneer

Testimonials

"Shira and team are invaluable assets to any company getting serious about marketing and sales... We've accelerated our marketing work immensely with her help, and I can't recommend her enough." — Dan Barak, CEO, Stackbit

"Highly recommend Hunter & Bard! They delivered a great design with on-point messaging under a tight timeline. They gave strategic advice and created an intuitive information architecture, resulting in a fantastic website that converts significantly better." — Tina Tran, Marketing Manager, Livestories

"Hunter & Bard provided killer marketing that helped us close deals... The rebranding they provided helped us build trust with Fortune 500 companies and improved our rapport with customers. I can't recommend them enough!" — John Pedroza, Head of Sales, Coral Active

"U.S. expansion looks simple on a slide and brutally different in the field. Shira's program gives you the structure and execution support to turn 'we should go to the U.S.' into real pipeline. Save time, avoid costly mistakes, and get to revenue faster." — Ivan Belokhvostikov, CEO & Co-founder, Cybernet AI

"Hunter & Bard has been instrumental in helping us build our branding and marketing strategy from the ground up. Shira and her team take the time to understand even the most complex technologies like ours so they can be true partners in helping us deliver our product to the world." — Ray Wong, Senior Director of Business Development, Twinify

"I've worked with plenty of consultants, but the speed of insight here is on another level. In our first call, we completely reframed our messaging. And when we took it to market, the difference was real. Prospects were actually getting it. The conversations changed. The depth of market understanding was immediate." — Paulius Rakauskas, CEO, Matom.ai